Our Story
I am Hannes.
- CEO & founder of Minusplus a holistic salon group in Austria with 5 salons and over 50 stylists
- Trained coach with a focus on highly effective learning techniques
- Founder of Less is More, our own organic hair care line (lessismore.at)
- And co-founder of the Online Hair School of Minusplus
And I am David.
- Trained stylist & internationally recognized trainer in Vidal Sassoon and Tony & Guy techniques.
- Founder & COO of Minusplus
- Multiple nominations and awarded hairdresser of the year
- And co-founder of the Online Hair School from Minusplus
"I remember very well how I started my training. At that time, I was a very frustrated student. I didn't feel supported by my teacher and mentor and often felt completely alone in my training."
"And I remember very well, at that time I was striving to perfect the art of haircutting. I felt like I had something to prove - not just to others, but especially to myself."
"At the end of the second year of my apprenticeship I had an accident, and was suddenly confined to a wheelchair. Of course, I was at a crossroads and had to decide what to do with my life from that point on.
I am very grateful to have met someone who became an inspirational mentor to me and later showed me how to be very successful in our industry despite my challenging circumstances."
"Yes, I can empathize with Hannes very well, because I wanted to become one of the best fashion hairdressers of the world. So it goes without saying, that we were both strongly motivated and undoubtedly wanted success."
"Yes, exactly. As I've told you before, it was the learning process in hairdressing that I really struggled with and that frustrated me a lot because it seemed so ineffective. On top of that, I had no guidance or support from my teacher and mentor, which made it that much more difficult for me.
And David, of course, has had to deal with a whole other set of challenges that he was fortunate enough to overcome with his attitude - because he was important enough to someone not to give up on him.
I believe that with everything in life, it's important to keep the faith and remember that you are never alone - especially when things are really difficult.
And it's totally crazy because I remember the exact day my teacher told me I would never be a good stylist - because I lacked natural talent, experience and of course hairdressing skills."
"Unlike David, after all, I didn't have a positive and inspiring mentor who made me feel like I could accomplish anything in life. In fact, I was often told the opposite and that my dreams were far-fetched and unrealistic. So it's no wonder that I often felt cut off from my personal development because I lacked support and therefore couldn't really see the light at the end of the tunnel. To tell you that I've had a destructive dialogue going on in my head that constantly tells me I'm not good enough to make it is a real understatement.
But it was precisely because I had this burning desire to succeed that I fought this constant dialogue in my head and decided to find a new instructor.
One day a colleague recommended me to talk to Tony&Guy. Tony&Guy was all about teaching the trainees according to their cutting method. And training and continuing education were very important there.
My experiences there paved the way for my vision of a new kind of education and the creation of a holistic school for which David and I are now known worldwide."
"And based on our very individual experiences, we were all the more motivated to work on ourselves and keep going even if the pain and resistance were very great in the meantime."
"That's why it's so clear to me now, that you need to have people by your side who are ready to help you and stand by you when things get challenging.
This is perhaps the most important thing for your success.
I remember one day in particular when everything for me changed for the better.
At that time I was convinced that
it was more or less over for me.
Life, happiness and the possibility to be successful, were like a dream that would never come true. And to become the best
fashion hairdresser in the world? Sure. That train had left the station - or at least I
thought it did, but one day
my mentor asked me two life-changing questions:
He asked me, ‘Can you move your legs?’
‘No.’
‘Can you use your hands?’
‘Yes.’
‘Then I promise you’ll become a sought-after stylist who will one day be among the best in the world.’
"Yes, just like Hannes, I was forced to
let go of my beliefs and rethink my life or give up myself and my dreams - which I didn't want to do. Especially because I had people in my life who believed in me - even when I didn't believe in myself.
"And because of those experiences and 'aha' moments we both had, we realized how to become two perfectly trained and independent stylists in haircutting - against all odds. I can tell you from my own experience, listen carefully:"
"I remember very well how I started my training. At that time, I was a very frustrated student. I didn't feel supported by my teacher and mentor and often felt completely alone in my training."
"I had an accident at the end of my 2nd year of teaching and was suddenly confined to a wheelchair. Of course, I was at a crossroads and had to decide what to do with my life from then on.
I am very grateful to have met someone who became an ,inspirational mentor to me and later showed me how to be very successful in our industry despite my challenging circumstances."
"And I remember very well that at that time I really wanted to become perfect in haircutting. I felt like I had something to prove - not just to others, but especially to myself."
"Yes, I can empathize with Hannes very well because I wanted to become one of the best fashion hairdressers in the world. So it goes without saying that we were both strongly motivated and wanted success badly."
"Yes Exactly. As I've told you before, it was the learning process in hairdressing that I really struggled with and that frustrated me a lot because it seemed so ineffective. On top of that, I had no guidance or support from my teacher and mentor, which made it that much more difficult for me.
And David, of course, has had to deal with a whole other set of challenges that he was fortunate enough to overcome with his attitude - because he was important enough to someone not to give up on him.
I believe that with everything in life, it's important to keep the faith and remember that you are never alone - especially when things are really difficult.
And it's totally crazy because I remember the exact day my teacher told me I would never be a good stylist - because I lacked natural talent, experience and of course hairdressing skills."
"So it's so clear to me now, you need people by your side who are willing to stand by you when things get challenging.
This is perhaps the most important thing for your success.
I remember one particular day when everything changed for the better for me. At that time I was convinced that it was more or less over for me. Life, happiness and the possibility to be successful in life were like a dream that I can never realize. And to become the best fashion hairdresser in the world? Sure. That ship had sailed - or at least that's what I thought at the time, but one day my mentor asked me two life-changing questions:
He asks me, ‘Can you move your legs?’
‘No.’
‘Can you use your hands?’
‘Yes.’
‘Then I promise you that you will become a stylist in demand, who will one day be one of the best in the world.'”
"Unlike David, after all, I didn't have a positive and inspiring mentor who made me feel like I could accomplish anything in life. In fact, I was often told the opposite and that my dreams were far-fetched and unrealistic. So it's no wonder that I often felt cut off from my personal development because I lacked support and therefore couldn't really see the light at the end of the tunnel. To tell you that I've had a destructive dialogue going on in my head that constantly tells me I'm not good enough to make it is a real understatement.
But it was precisely because I had this burning desire to succeed that I fought this constant dialogue in my head and decided to find a new instructor.
One day a colleague recommended me to talk to Tony&Guy. Tony&Guy was all about getting the trainees fit according to their cutting method. And training and continuing education were very important there.
My experiences there paved the way for my vision of a new kind of education and the creation of a holistic school for which David and I are now known worldwide."
"Yes, just like Hannes, I was forced to let go of my beliefs and rethink my life, or give up on myself and my dreams - which I didn't want to do. Especially because I had people in my life who believed in me - even when I didn't believe in myself."
"And because of our very individual experiences, we were all the more motivated to work on ourselves and keep going even if the pain and resistance were very great in the meantime."
"And because of those experiences and 'aha' moments we both had, we realized how to become two perfectly trained and independent stylists in haircutting - against all odds. Listen well, dear ones, I can say from my own experience:
If someone believes in you, no matter what you are going through, you will find a way to succeed.
If someone believes in you, no matter what you are going through, you will find a way to succeed.
"Very gladly dear David :). Isn't it really amazing how powerful and, above all, useful such life struggles can be for your life? Because when you have a problem and you solve it, you just get stronger. And if you can do the following over and over again - namely, fail, get back up, and move forward - no one can stop you. And that's exactly what we did.
What we initially lacked in talent or skill, we made up for with perseverance and a no excuses mentality and used it to our advantage. We basically worked on ourselves to become the best version of ourselves. Instead of whining and complaining about the whole industry, we decided to do something ourselves. Our plan was to create a holistic hair school to empower people in our industry and, most importantly, to inspire those who don't even know yet how wonderful the practice of the craft can be.
We have started to create an automated online teacher that is both an instructor and a mentor and can always bring the same educational quality. And we wanted to provide what David had for others, but I didn't: namely, mentors and a school system that believes in you more than you do and will support you - wherever, whenever, and however YOU need it."
"Yes, and after that we started to prove that our education system really works. And we did that by taking all of our employees and salon teams through our newly developed automated platform. So every day, a mentor team has been available for all employees to learn with whenever, wherever and however they need!"
"And dear people - even if it seems too good to be true. There is now an opportunity for all people who really want to do it, to get a brilliant education. And with our special online mentoring, we now make it possible for anyone, anywhere, at any time to get a top-notch haircutting education without overburdening you financially."
Hannes, why don't you tell us what we did next, what mission we were on and how we became so successful? And more importantly - how we managed to create an environment and space for others like us, who dreamed big but didn't know where to start?"
"Exactly. So we started to dream ... LOTS AND OFTEN. First in our minds. Then we developed the concept for a holistic school that combines the craft with personal growth through coaching and mentoring. So that people like you and us can realize their dreams and potential in this great industry - without all the pain, struggles and self-doubt that we both went through.
So we set out to find the most effective and modern technical tools for the particular style of training we were aiming for. Then we started to develop our own platform, following our own didactics and educational methods.
All while training and mentoring our students inside to have real time feedback on what was working and what wasn't. And so, my dears, we have developed the first version of our holistic hair school, which is now available to people all over the world."
And because the plan worked so well, we decided to make this automated mentor available 24/7 to everyone, even if they have zero talent and zero experience. We called our innovative concept "Online Hair School by minusplus"!
"And if you're wondering why we're so passionate about what we do: We know our system works. It's been proven in practice. It also provides an efficient, practical and ethical solution for an industry in desperate need of change."
Hannes, why don't you tell us what we did next, what mission we were on and how we became so successful? And more importantly - how we managed to create an environment and space for others like us who dreamed big but didn't know where to start?"
"Very happy dear David :). Isn't it really amazing how powerful and, above all, useful such life struggles can be for your life? Because when you have a problem and you solve it, you just get stronger. And if you can do the following over and over again - namely, fail, get back up, and move forward - no one can stop you. And that's exactly what we did.
What we initially lacked in talent or skill, we made up for with perseverance and a no excuses mentality and used it to our advantage. We basically worked on ourselves to become the best version of ourselves. Instead of whining and complaining about the whole industry, we decided to do something ourselves. Our plan was to create a holistic hair school to empower people in our industry and, most importantly, to inspire those who don't even know yet how wonderful the practice of the craft can be.
We have started to create an automated online teacher that is both an instructor and a mentor and can always bring the same pedagogical quality. And we wanted to provide what David had for others, but I didn't: namely, mentors and a school system that believes in you more than you do and will support you - wherever, whenever, and however YOU need it."
"Exactly. So we started to dream ... LOTS AND OFTEN. First in our minds. Then we developed the concept for a holistic school that combines the craft with personal growth through coaching and mentoring.That people like you and us can realize their dreams and potential in this great industry - without all the pain, struggles and self-doubt that we both went through.
So we set out to find the most effective and modern technical tools for the particular style of training we were aiming for. Then we started to develop our own platform, following our own didactics and educational methods.
All while training and mentoring our students inside to have real time feedback on what was working and what wasn't. And so, my dears, we have developed the first version of our holistic hair school, which is now available to people all over the world."
"Yes, and after that we started to prove that our system of school really works. And we did that by taking all of our employees and salon teams through our newly developed automated platform. So every day, a mentor team has been available for all employees to learn with whenever, wherever and however they need!"
And because the plan worked so well, we decided to make this automated mentor available 24/7 to everyone, even if they have zero talent and zero experience. We called our innovative concept "Online Hair School by minusplus"!
"And dear people - even if it seems too good to be true. There is now an opportunity for all people who really want to do it, to get a brilliant education. And with our special online mentoring, we now make it possible for anyone, anywhere, at any time to get a top-notch haircutting education without overburdening you financially."
"And if you're wondering why we're so passionate about what we do: We know our system works. It's been proven in practice. It also provides an efficient, practical and ethical solution for an industry in desperate need of change."
And that's why we're so excited to finally share it all with you today.
And that's why we're so excited to finally share it all with you today.
Our method
Combines the best of coaching and craft
BELIEVE
What and on what
you believe
decides decisively
about your learning success.
LEARN
Scientifically proven
Learning methods such as micro-learning
and Evolutionary Learning
support you step by
Step on your way.
SHARE
Your learning success turns out to be
a lot faster,
if you want your results
from the beginning
in your team.
